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Semantix Success Stories
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Success stories: Consumer

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Dixio ForWeb 

Consumer - Success Case Approach

Consumer Eroski has devoted its best efforts for decades to teach and inform its customers.

This involves dealing with themes that are occasionally dull and include terms and expressions which, however much we explain them, are unknown to a new reader. And that is where dixio is most useful. If an expression published in our Web is not generally known, the consumer can ascertain the meaning in a fraction of a second. dixio, by means of a simple double click, provides clear and simple information on any word or expression used by Consumer EROSKI.

Dixio is not intrusive. It cannot be seen and is only activated at the user\'s request. In addition, the user does not have to install any program or add-on and dixio does not slow down the loading of pages.

With respect to our job as a medium, dixio provides statistics on those words that cause most problems. In this way, we can concentrate our efforts on explaining the meaning of these complicated terms, thus improving understanding


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